The Minimum Lovable Product That Launched in Two Weeks
Product requested a comprehensive user dashboard with fifteen distinct features. The initial timeline was set for one month of development work. The team needed to deliver value quickly while managing scope.
- Asked the fundamental question: what is the one thing users need most?
- Shipped just the critical metrics view in the first week
- Gathered real user feedback on actual usage patterns
- Added three more features in week two based on observed behavior
- Delivered a complete, usable product on schedule
- Users engaged heavily with the initial release
- Data showed 60% of originally planned features were unnecessary
- Saved three weeks of engineering time
- Delivered higher-quality features informed by real usage